We bring our customers best-in-class distribution services through innovative products, sourcing and logistics solutions in Pan-Asian Foods.
40 YEARS OF GREAT ASIAN FLAVORS
In 1968, what began with some packs of dried squid inspired the unlikely launch of an import and distribution company that would span two generations of mouth-watering success. Today, our family business is based outside of Baltimore, Maryland and serves customers from Chicago to Texas and beyond. In addition to squid, we are proud to import over 4,000 Asian foods – ranging from the rare to the everyday – across dry, refrigerated, frozen, and non-food categories. For over 40 years, we’ve sourced authentic ingredients from every corner of Asia. We are delighted to offer all of our customers the single, most extensive selection of authentic product in the market – and also, the most delicious. We like to think that we add spice to others’ lives.
In 1968, Syng Man (Steve) Rhee was a political science student in Washington DC with the hopes of returning to Korea to pursue politics. Despite multiple jobs, he was unable to support his family and eventually had to ask his mom in Korea for help. But instead of cash she sent dried squid, along with a note to sell it. After the initial shock wore off, Steve did as his mom suggested and to his surprise, the squid sold out immediately. Needless to say, he asked his mother for another shipment and the concept of Rhee Brothers was set in motion. In 1976 Steve Rhee and his three brothers launched in suburban Maryland to serve a growing Asian immigrant population Forty years later, Mom’s shipment of dried squid is still paying off.
Who we are
To provide our customers best-in-class distribution services through innovative products, sourcing, and logistics solutions in Pan-Asian Food.
To be a leader in connecting industries and customers to Pan- Asian food.
With you behind us, we’ve become the leading Asian food distributor in the U.S. Whether it’s creating new products, diversifying sales channels, or investing in new technologies, exceeding the expectations of our customers and employees are what drive us everyday.
For more than 40 years, you are the reason for our success. Your continued support is truly an honor and we hope you’ll be with us for the next 40 years as well.
What we do
As the leader in Pan Asian food, we are one of the largest Asian companies in the U.S. Today our family business is based outside of Baltimore, MD, serving over 800 customers from Chicago to Texas and beyond – including independent Asian retailers to U.S. food distributors.
Who we serve
We began humbly, by serving the needs of the growing Asian immigrant community who are still our proud customers. Today we service over 800 customers, including major US retail chains, club stores, restaurant chains, and foodservice companies.